Tag Archives: Appliances

Electrolux Buys GE Appliances

 The Swedish firm Electrolux is buying General Electric’s household appliances unit for 3.3 billion dollars. It’s the firm’s biggest ever deal and will give it a major presence in the US where it will be better placed to take on rival Whirlpool. Electrolux is the world’s second largest home appliance maker and sells brands including Zanussi and AEG. Its current market is predominantly in Europe while Whirlpool has cornered the North American market.